It seems that there is always a lull in local film production in the month before the Little Rock Film Festival. I thought it might be a good time to talk about ways to keep moving on the film you have sitting in the bull pen waiting to screen.
First things first
If you turned in a “rough cut” finish it now. The judging will start soon if it already hasn’t. You don’t want to wait to turn it in on the screening copy deadline. It may have already been seen by the judges.
Tie up any loose ends
Music license in place? If not, this will get you in hot water fast. Find the band, write a letter, get a license! It is also a good time to put together all of the releases on talent and locations in one place. It helps to have those ducks in a row.
Credit where credits due
If you submitted through withoutabox.com and this is the first festival you have been accepted to, make sure you get the cast and crew listed on imdb.com. Imdb is quickly becoming the way others check on the work you’ve done. Everyone on the cast and crew will be glad to see the add.
The Little Rock Film Festival does a bang up job at advertising the schedule of films and what to watch but it doesn’t hurt to do a little self promotion. Get post cards made for your film. These come in handy before and during the festival. leave them with people you meet in the weeks before the festival. You can write your screen times on the back so people will remember what time and theater your film will screen in.
Start a Facebook fan page. Facebook is a great way to get a free website for your film. You can post the trailer as well as behind the scenes photos and your fans will have a place to find out what is happening next with your film. Get the word out and keep promoting. Short films especially will benefit from letting people know what program your film will screen in.
There are so many great Arkansas films I am looking forward to seeing this year. If you know another filmmaker who is also in the festival promote their film as well. The community has grown so much in the past few years because we have all promoted and supported each other. Help pay it forward.
Get everyone involved
Friends, Family, People on the street. Films screen best in a full house. Let everyone you know, and those you may not know, that you have a film in the festival and they should attend.