The Little Rock Film Festival is adding this year the largest cash prize ever to be offered in a festival in Arkansas. This June, in addition to the Golden Rock Awards for Best Narrative and Documentary Feature, the festival will unveil “The Oxford American Best Southern Film Award” with a $10,000 cash prize attached. The award will go to the film that best embodies Southern culture and conveys a genuine depiction of the South. The festival runs June 2nd – 6th, 2010.
Competition for “The Oxford American Best Southern Film Award” is open to narrative features, documentary features, and short films and will include an acclaimed Southern filmmaker on the judging panel. The LRFF also awards the Golden Rocks for Best Narrative and Documentary Feature Film, and awards for Best Short Film, Arkansas Times’ Audience Award, and Best Arkansas Music Video. Local filmmakers compete for the Charles B. Pierce “Made in Arkansas” award for the best film made in-state, and are automatically considered for every other applicable award.
The LRFF seeks to be the premiere Southern film festival, to promote filmmaking in the South, and to provide an unequaled experience in the spirit of Southern hospitality. Accepted filmmakers from all over the world will receive travel stipends, complimentary accommodations at the finest hotels in Little Rock, luxury transportation around the city, all-access VIP festival badges, and Southern-themed excursions. Panels, workshops, and after-parties will take place at spotlight venues, with the annual LRFF Gala and awards ceremony to be held at the Clinton Library.
In that spirit, The Oxford American will sponsor the festival’s opening night party at Little Rock’s historic Terry House. “We’re proud to have The Oxford American involved,” says festival executive director Jack Lofton. “They are the foremost magazine for Southern literature and Southern culture and an award from them would be highly coveted by itself, but their generous cash prize gives it an added weight.” Additionally, The Oxford American will premiere the 2010 edition of its annual Best of the South issue at the festival.
The Little Rock Film Festival continues to partner with the Clinton School of Public Service, which has been a key to the success of the LRFF since year one, and will be a screening venue for the fourth annual festival. Other Premiere sponsors of the LRFF include Parker Cadillac/Audi/Lexus, iShares, Argenta Community Theater, Little Rock Convention and Visitor’s Bureau and the Arkansas Times.
Last year, the LRFF had over 20,000 attendees. Organizers anticipate larger numbers this year, with multiple screenings of over 100 films across the five day festival. The LRFF will announce the film and event line-up and begin selling passes at www.LittleRockFilmFestival.org on May 4, 2010.
Festival Film and Event Line-up will be announced and Festival Passes On Sale May 4, 2010.
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